Straight Line
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What I wish someone had handed me at 24.

The unwritten rules of the corporate world, from the side of the table that decides. What to do, what to say, and how the game is actually played. A progressive series: start at one.

Everyone is in the same maze. The difference is whether someone handed you the map. Illustration
Sound familiar?

You're not alone, and it isn't a talent problem.

Nearly everyone I've promoted, and everyone I've had to say "not yet" to, has felt at least one of these.

Your work is good and nobody seems to notice.

You deliver, your manager knows it, and the promotions go elsewhere.

You were passed over and nobody can say why.

"Needs another year on stakeholder management" is true, and tells you nothing.

The advice you've read doesn't match what you see.

Because most of it comes from people who have never had to decide who gets promoted.

It isn't a talent problem. It's a map problem. The rules exist, they're just unwritten. I sit in the room where they're applied, so I wrote them down.

The route

Read it in order. Each post builds on the one before.

Short posts, five to six minutes each. Every one ends with what to do this week.

Part 1 · Live · 10 posts

How promotions really get decided.

The meeting you're not in, who speaks for you, what they need, and what to do when the answer is "not yet".

01

The meeting you are not in

Promotions are decided in a room you never enter, by people who mostly know you second-hand

You work hard, your reviews are good, and the promotion still hasn't come.

6 min read→
02

Good work that nobody sees is a hobby

Work only counts toward promotion if someone who decides has seen it

You deliver, your manager knows it, and it still goes nowhere.

5 min read→
03

Your manager is your advocate. Give them a case to make.

Your manager argues your case in the room. The quality of the case is mostly up to you.

You like your manager, but you are not sure what they say about you when you are not there.

5 min read→
04

Keep an evidence file. Memory is not on your side.

Promotion cases are built from specifics. Specifics are collected during the year, not recalled at the end of it.

Review season arrives and you can't remember what you did in February.

4 min read→
05

Five questions to ask your manager about your promotion

Most promotion criteria are never written down. You find them out by asking the right questions.

You want to be promoted but have never actually asked how it works.

6 min read→
06

Promotions confirm what you already do. So start doing it.

The room promotes people who are already operating at the next level. The title comes after the behaviour, not before.

You are waiting for the title before you take on the responsibility.

5 min read→
07

Mentors give advice. Sponsors give promotions.

A mentor talks to you. A sponsor talks about you, in the room, when you are not there.

You have people who help you think, but nobody who speaks for you when it counts.

5 min read→
08

When the answer is “not yet”

A “not yet” is information. Most people treat it as an insult and learn nothing from it.

You were passed over, and you are deciding whether to be angry or useful.

5 min read→
09

Managing up is not sucking up

Managing up means making your manager's job easier in ways that happen to make yours visible.

Your manager is busy, distracted or new, and your work keeps falling through the gaps.

5 min read→
10

When staying stops working

Sometimes the fastest promotion is a different employer. Know the signs, and leave well.

You have done everything in this series, two cycles have passed, and the answer is still no.

6 min read→
Part 2 · Coming · Sunday Notes get it first

How the game is actually played.

Politics, influence and visibility, without becoming someone you don't like.

11

Politics is just interests you haven't mapped

12

How to disagree with someone senior, and be thanked for it

13

Saying no without saying no

14

The three kinds of visibility, and the one that counts

15

How to ask for feedback so people actually tell you

16

Running a meeting people want to come back to

17

Negotiating your pay without burning anything

18

Working for a difficult boss

Part 3 · Coming

Your first team.

You were promoted for being good at the work. Now you lead the people doing it.

19

Your first one-to-ones

20

Inheriting a team that has checked out

21

When your best people keep leaving

22

Giving feedback that lands

By post ten

What you'll know, and be able to say.

Not theory. Things you can use in your next one-to-one.

  • What actually gets said about you in the promotion meeting, and the three questions the room is really asking
  • The one-page case your manager needs from you, and when to hand it over
  • The five questions that reveal how promotions work in your team
  • How to operate at the next level before you have the title, without stepping on anyone
  • The difference between a mentor and a sponsor, and how sponsors are earned
  • What to do in the four weeks after a "not yet", word for word
  • The weekly note that makes a busy manager fight for you
  • How to tell a slow promotion from a dead end, and how to leave well
The Map in five pages · Free

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The guide is Part 1 condensed to five pages, with the five questions, the evidence file and the script. Tick the second box and you'll also get Part 2 as it's written.

Sunday Notes

The next note, in your inbox

One email a month with a new idea from the bookshelf. Nothing else, and you can leave with one click.